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NetVision :: eBusiness Platform









A smart software for website management... Now it is quite simple !




An internet website is the INTERSECTION between several major business areas:

  • Marketing Communications - the most important role of the website

  • Sales - eCommerce, Distribution Catalogue, Sales Catalogue

  • Advertising / Publicity - Efficient Banners management / Contextual Advertising



The complexity and the sum of attributes that a website must cover is quite impossible to be done without running such software behind a website that brings together the above defined 3 major areas of a business, by 100% separation of the website design from the website functionality / software.


It is well known that the advertising agencies does not have high-class quality software developers and even if they would afford them, the technology level (skills) would be too low comparing with specialized internet software development companies.

It is well known, again, that the internet software development companies lack the website designers / copywriters (advertising know-how) that would cover the "corporate image" part of the website.

The existence of the "web-design" companies can solve only a part of the problem, because making just a website that must cover a very high technology level (similar with NetVision) would be no feasible from the business point of view (the cost of production would be non-competitive, too high...). Another reason is that the technology level of supplying such software is too far away from the skills of a regular web design agency.



NetVision is the right solution because:

  • The Advertising / Design Agencies can take away the design (template) from the software functionality part and using only designers with basic skills of HTML/CSS they can modify the template as they wish ; the website can look 100% different from case to case without any conditionals from the software platform that runs behind

  • The Software Development Company that sells such a platform (extremely advanced from the technology point of view) would be able to sell many licenses of the software, so the cost for one license / website would be more competitive than the case if a web design agency would make such a particular website from scratch that would have equivalent features

  • The customer would be able to publish all the information on its website using only regular computer operators with basic skills, they will does not need any web-design agency to publish / modify new information on the website (they do it by themselves) ; in this way they can better control the information updates which can have higher renewal rates to keep a sensitive up-to-date website ; all the information they can publish very easily can be: news, events, products/services catalogue / prices / discounts, image galleries, other information via Discussion Forum (that could even link with a particular product or service ; some Forum areas can be restricted only for particular customers / groups) ; even if the customer will choose to publish additional pages using internal services or paying for outsourcing of this particular service, the control over the high dynamic information would be the best ever


Why using a website management software better than using the classic methods or outsourcing this service ?

REASONS / Strengths:


  • THIS SOFTWARE IS MADE IN A SPECIAL WAY TO INTEGRATE WITH THE MAJOR SEARCH ENGINES OVER THE INTERNET (Google, Yahoo. etc. - 90% from the search engines market share) - this task is done using an internal (smart) robot that talks native with the majority of the search engines robots, crawlers that search and index information (search engines)


  • INFORMATION INDEXING PROCESS IS AUTOMATE, the software contains a semantic analysis module that analyses the page content of the website that would create / extract the Title, Description, Keywords from each page it runs, without being necessary to define them manually and keep synchronized with any change of the page(s) content - but it remains also possible...


  • IT OFFERS A SUPERIOR SEARCH ENGINES INDEXING MODEL that is able to increase the ranking (Example: Google Page-Rank) ; the idea is that the better ranked pages would be displayed first in the front of lower rated pages (excepting the payed advertising which is something totally different)


  • IT OFFERS A MODEL THAT IS COMPATIBLE WITH THE USA & EUROPEAN UNION LEGISLATION FOR THE ECOMMERCE ONLINE CATALOGUES to be operable on both internet / website but also internally (by operators and sales agents) to avoid maintaining a doubled - not synchronized information between website and ERP about prices, discounts (can be different from a product / service to other depending by the partner level), stock information ; the software can be also linked with an external ERP for other information like stock information, orders management that integrates in the flux: ORDERS / OFFERS -> PROFORMS / INVOICES -> STOC OPERATIONS ; it includes the summary of the past orders per customer, a model as Operator / Supervisor / Administrator for the orders / offers management system


  • IT INCLUDES ADVANCED FEATURES OF CONTEXTUAL ADVERTISING AND BANNERS MANAGEMENT - WEBSITE ADVERTISING CONTROL - the online advertising is one of the most attractive media channels, the total revenue from online advertising has been bigger than the total revenue from the TV advertising worldwide ; starting with a simple banner exchange program and ending with the sensitive management of online advertising campaigns that could also manage related polls / surveys would be extremely simple using such a software ; but the real competitive advantage is done by using advanced techniques (similar with Google Ad-Words / Ad-Sense) that makes possible to display as banners: text links, pictures, video/audio movies taking care about the context of the page ; this technology has been the best ever technique used in the online advertising by targeting better the market segment with the displayed advertising ; it offers advanced statistics about visitors / stats / reports / clicks


  • IT OFFERS ADVANCED STATS / REPORTS ABOUT SITE VISITORS: the most visited page / product, category, news, event ; the number of visits per customer ; visitors by time intervals


  • THE MODULAR CONCEPT OF THE SOFTWARE IS VERY FLEXIBLE AND SCALABLE ; it allows custom developments (at request) or adding additional modules / developments





NetVision eBusiness Platform - v.080902.EN

 


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